Thursday, 26 April 2012

John Cruickshank, CEO, Toronto Star, Canada is a speaker during WAN IFRA summit sept 2012

Metered pay model helps print sales too, says New York Times’ Michael Golden
Since implementing a metered model for online content a year ago, the New York Times has attracted 455,000 subscribers and is seeing gains both in online and print revenues, says company Vice Chairman Michael Golden.
“Circulation revenue at The New York Times Media Group was up 7.9 per cent and we have seen improvement in our print subscription and renewal rates since the launch of the plan,” Mr Golden says. Addressing a common concern that paywalls hurt ad sales, he said: “Implementation of the pay model has had no measurable effect on premium advertising sell-through at nytimes.com.”

Mr Golden will provide a full look at the Times’ highly regarded approach to paid online content in a presentation at the 64thWorld Newspaper Congress, 19th World Editors Forum and Info Services Expo 2012,  the global summit meetings of the world’s press to be held in Kiev, Ukraine, from 2 to 5 September next.
The Congress and Forum, organized by the World Association of Newspapers and News Publishers (WAN-IFRA), annually bring together more than 1,200 newspaper publishers, chief editors and other senior executives from more than 100 countries.  Full details, including the programme and registration information, can be found at http://www.wan-ifra.org/kiev2012
WAN-IFRA has also launched a Congress and Forum blog, in the run-up to the events, with background information about speakers, the venue, and some of the hot topics to be examined: http://www.wan-ifra.org/kiev2012_blog
Other confirmed speakers include:
- John Cruickshank, CEO, Toronto Star, Canada- Laura Evans, Vice President, Research and Chief Experience Officer, The Washington Post, USA
- Tor Jacobsen, Managing Director, Verdens Gang AS, Norway
- Greg Hywood, Managing Director, Fairfax, Australia
- Tomas Brunegård, CEO and President , Stampen AB, Sweden
- Mohamad K. Alayyan, Publisher & Chairman, United Jordan Press, Jordan
- Trevor Ncube, Deputy Executive Chairman, Mail & Guardian, South Africa
- Anna Kirah, Senior Design and Innovation Anthropologist, Steria AS, Norway
- Bruno Patino, Directeur, Radio France International -rfi, France
- Carlos Fernando Lindenberg Neto, CEO, Rede Gazeta, Brazil
- Dipankar Das Purkayastha, ABP, CEO and President, India
- Earl Wilkinson, CEO, INMA, USA 
- Florian Bauer, CEO, Vocatus, Germany
- Jacob A. Møller, Head of M&A, Schibsted, Sweden
- Jennifer Carroll, Vice President/Digital Outreach, Gannett. Co., Inc., USA
- Juan Señor, Partner, Innovation International Media Consulting Group, UK
- Pichai Chuensuksawadi, Editor-in-Chief, Post Publishing - Bangkok Post, Thailand
- Rainer Esser, CEO, Zeit, Germany
- Simon Regan-Edwards, Head of Technology,Sunday Times, UK
- plus many more to be announced shortly.
For the evolving conference programme, registration and other details, please consult http://www.wan-ifra.org/kiev2012
Alongside the World Newspaper Congress and the World Editors Forum, Info Services Expo 2012 will present innovative solutions from the international suppliers’ community. The exhibition offers visitors the opportunity to meet the leading suppliers to the newspaper industry and discover cutting-edge products, services and technologies.
As always, the events are accompanied by an array of social events, gala dinners and lunches and are considered to be the premier opportunity to meet colleagues from around the world.

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