Tourism industry needs years to recover – chairperson


Shady Salah – Media in Toronto

#CollisionfromHome chairperson Gillian Tans on Tuesday warned that the global tourism industry will take years to return to full health after the Covid-19 pandemic.

This came during her participation in the 30,000-attendee online conference Collision from Home, produced by the team behind Web Summit – the world’s largest tech conference. “It will be a long journey to get back to pre-Covid levels… Before there’s a vaccine or an effective treatment, I think people won't feel completely comfortable to travel like they used to ” said Tans, who said

she agrees with CEO Glenn D Fogel’s suggestion that the industry will take years rather than quarters” to recover. Tans however was positive about the local travel market, saying that domestic travel now accounts for an unprecedented share of’s business, with short trips now particularly popular in Greater China, South Korea and Germany.

“If you think about the share of”s business, it used to be around 45 percent was domestic or local. Now that’s already at 70 percent, so that also shows that people are booking these local trips” said Tans, who said “the industry now needs to build a more sustainable future, after the pandemic, which has showed us an important lesson on the impact our actions have on the environment”.

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